Although Thailand is adjacent to China and has similar cultural background, there is still some restrictions and issues about publishing board games. Before entering this market, you should have a certain understanding of local religion, distribution and taboos in Thailand to avoid unnecessary risks.
What are the taboos in Thailand? What problems should you pay attention to when publishing board games in Thailand? Here are some FAQs for you.
Q: What are the issues when publishing board game in Thailand?
A: Thailand is a country with many restrictions on board game. Both offline play and online distribution have a lot to pay attention to. Gambling games cannot be promoted through the operator’s public channels, including the official store, local gaming media, etc.
In addition, Thailand defines games as a type of video in the Film and Video Object Law, so they are subject to content rating restrictions like movies, including board games.
Q: What should we notice about religion and the royal family?
A: Thailand is a Buddhist country. Thai people attach great importance to religion and royal family. Buddhism, ladyboys, cranes, turtles and other materials like the Thailand’s architectural style in-game should be avoided as far as possible in the content of board game and advertisement. All the dissatisfactions with the king, pornography and gambling are also sensitive or illegal content in Thailand, so we should pay special attention to them.
Q: What are interesting facts about Thailand?
A: Thailand is deeply influenced by Indian culture and has developed its own “colorful culture”. They use colors to represent different dates: red on Sunday, yellow on Monday, pink on Tuesday, green on Wednesday, orange on Thursday, light blue on Friday, and Burgundy on Saturday. Thai people often wore different colors of clothes according to different dates.
In addition, Thailand’s banks, transportation lines, land divisions, license plates, etc., all rely on color to divide.
This article only briefly discusses the key issues that may be involved in board games’ publishment in Thailand. Foxuc will continue to pay attention to relevant content in this game market.
Foxuc has focused on the development of board games at home and abroad for many years, and has successfully launched a large number of popular board games. According to your needs, we can quickly develop different types of mature board game products to help you occupy the board game market. If you have relevant intentions, Please contact us. We are looking forward to cooperating with you.
Mrs Aileen
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