What do you know about the application market in Iran? Is Google play the largest application market in Iran? When launching a board game in Iran, will it be on Google play store or other third-party application market? Here are some information for you.
The largest Android store in Iran
Bazaar application Store, as it is well known “Cafe Bazaar” in English, is not only the digital center of mobile games in Iran, but also the largest third-party application market in the Middle East.
Bazaar Application Store
The Google Play doesn’t support services such as financial transfers in Iran, but Bazaar supports localized transactions, so, the only way for Android mobile device developers and operators to collect money in Iran is to cooperate with Bazaar.
At the same time, due to the App Store is not available in Iran, there are few Apple users in Iran. Bazaar Application store, naturally becomes the largest mobile digital trading platform in Iran, accounting for more than half of the mobile digital market share in this country.
App Store has been blocked in Iran
Data from Bazaar Application store
Mobile game in Iran has grown rapidly over the past few years, with over 18,000 applications currently operating on the Bazaar platform, nearly 8,000 of which are available for in-app purchase, and 83 million games being actively installed by iranian users. Here are some datas from Bazaar’s app market that you might be interested in:
I. In Iran, more than 35% of monthly downloads from games, with a $ 20 ARPPU for top products (monthly revenue of $ 200,000).
II. Low acquisition cost for Iranian game users. According to the report, the average cost per install (CPI) of search advertising tools for developers in Bazaar is $ 0.06, much lower than in other markets.
Attitude towards Chinese developer
It is worth mentioning that Bazaar application store is very friendly to Chinese game developers and operators. They can’t only provide localized services, but also provide promotion services. The Bazaar has its own local operation team, and Iran’s largest classified advertisement platform, which connects directly to other farsi publishers.
Conclusion
Bazaar application store’s importance is self-evident, the entrepreneur should pay more attention to it when launching board game in Iran. For more information, please contact us.
Foxuc has focused on the development of board games at home and abroad for many years, and has successfully launched a large number of popular board games. According to your needs, we can quickly develop different types of mature board game products to help you occupy the board game market. If you have relevant intentions, Please contact us. We are looking forward to cooperating with you.
Mrs Aileen
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